My wife makes cushion covers and she wanted to sell her efforts online. She asked me to design a logo for her Etsy Shop, Proper Cushty (great name, her idea).
She wanted a fun vibrant, contemporary logo that would work primarily as a profile pic on Etsy, but could be used big or small for future merchandise or print materials.
The final logo was a combination of arranging the letters into a fun cushion shape, and the idea of adding pins and buttons to illustrate work in progress.
A profile pic and banner were created for Proper Cushty's 5 star Etsy shop.
Business cards, fabric transfers, posters and stickers were printed to help sell the venture as vibrant and professional.